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First Film, “The New City”, Explores the Emergence of the Megacity and Its Impact on Our Lives

Woodcliff Lake, NJ, February 1, 2011- Premiering online today is “The New City,” which is Chapter One of a new BMW Documentary Film Series, “Wherever You Want to Go.” “The New City” makes a bold attempt to understand the ways in which we will live in the future and how it will significantly impact the way we move.

Currently 50 percent of the world lives in cities, and by 2030 nearly 5 billion people will live in sprawling “Megacities” (cities with more than 10 million people). As a result, personal space and modes of transportation will be among the biggest issues impacting our future quality of life. Will the automobile—as we currently know it—be compatible with these Megacities of the future? BMW will address these questions and more in Chapter One.

“The New City” can be viewed online now at http://www.BMWactivatethefuture.com and it features: Astronaut Buzz Aldrin; Futurist and conceptual designer for Blade Runner, Aliens and Tron, Syd Mead; Google VP Marissa Mayer; ZipCar founder Robin Chase; Treehugger.com founder Graham Hill; Ridelust.com editor-in-chief Mike Musto; Reinventing the Automobile co-author Lawrence Burns; and Director of Environmental Affairs, Richard Mattila.

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